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About Promise Estee Shiraz - Editor Our Team Each edition of Promise Lifestyle Magazine includes: Articles: American Dream - the story of a successful person/family. Behind the Suits - a profile of a politician/businessman. Stardust - the story of a Jewish-American artist/celebrity. Live in a Dream - model houses and apartments. Paradise Breeze - selected travel destinations. Beauty and Fashion - trends/tips from around the world. New Look - plastic surgeries and skin treatments. Adrenalin - extreme sport and entertainment activity. Mindbender - the power of the mind, by Uri Geller. Professional columns and sections: Ask Dr. Ellen - relationship advice and consultation. Business and Law - legal advice and business counseling. Zodiac - monthly horoscope. Personality from A to Z - handwritings analysis. Healthtime - nutrition and medical issues. Spiritual Journey - Judaism and mysticism. Successful - career profiles. Consumer Report - product research and market analysis. Hollywood News - updates and news from Hollywood. Unbelievably Real - a story from a private investigator. Delicatesse - chef's recommended recipe. Wild Life - restaurants and night clubs in Miami, LA, NY. Estee (Etty) Shiraz, CEO & Editor-In-Chief: Promise Lifestyle Magazine is a bi-monthly publication, aimed at the Jewish American audience. It offers a unique and intellectual format featuring interesting articles on a varied range of subjects and with a Jewish, however non-religious, emphasis. Promise Lifestyle Magazine contains approximately 150 glossy, full color pages. Cosmopolitan, non-local and not representing any city or state in particular, Promise is distributed in South Florida, New York, Los Angeles and Atlanta, and can be found in hotels, airports, luxury residential, banks, attorneys' offices, retail establishments, community centers, kosher products stores, Jewish schools, and more. Estee Shiraz founded Promise Magazine in 2003, with the desire to offer a unique concept of an upscale lifestyle publication featuring rich and intellectual, yet light, reading material, appealing especially, but not solely, to the Jewish American population. She managed to recruit top-notch writers, highly-acclaimed professionals and top leaders in their fields as contributors, to include plastic surgeons, legal, health, relationship, business, fashion, finance and nutrition experts, amongst many others. All have worked together to keep Promise intriguing and up to date in relating to topics that are relevant to everyone's lives. This team of professionals across the globe has worked meticulously to bring the very best to Promise readers, while Estee serves as the magazine's editor in chief from inception and throughout the years. Estee Shiraz brings over 15 years of experience in writing and editing hundreds of articles and press releases, presenting different establishments to the media, overseeing the production of catalogs, magazines, marketing communications and strategic materials, and managing numerous campaigns and special productions in show business, politics, luxury lifestyle, hospitality and other arenas. Shiraz has been consistently recognized as top performer with a track record of unusual achievements and an ability to initiate and develop innovative and award-winning strategic communications. American Graphic Design Award, Benjamin Franklin Award and Florida Print Award, are just a few of the awards she has received throughout her career. Estee Shiraz resides with her family in Miami, Florida, since 2003. ​ Writers, Correspondents and Columnists: Robin Samelson Uri Geller Dr. Ellen Kreidman Dr. Toby G. Mayer Dr. David M. Frisch Dr. Carolina Ackerman Annabel Burton Eilon Ben Yosef John C. Hamlin, Esq. Glenn Gold, Esq. Cindy Shuster Ronni Litz Julien Rabbi Daniel Asor Moti Shapira Emily Foley Chef Thierry Bontoux Chef Sherry Sultan Madeline Gerwick-Brodeur Ron Podchlebnik Joe Levy Esther Steinberg Fausto Calava Jeanine Esquenazi ​ Promise Lifestyle Magazine's CEO and Editor-In-Chief, Estee (Etty) Shiraz, is a communication affairs expert, who holds a Master's Degree in Political Science, Journalism and Public Communication from Bar-Ilan University, Israel. Shiraz started her communication career as spokesperson and director of marketing & PR at the prestigious Opera Tower residential hotel and shopping mall in Tel Aviv, Israel, where she managed to increase total revenue by over 18% within her first year in the role, due to developing and executing an outstanding PR, advertising and marketing campaign and successfully presenting both the facility and the company to the media and public. ​ Her next role was VP of marketing, PR and sponsorship at a startup television production, which she rapidly managed to build as an icon and a constant rating leader during the production's four shooting seasons (four years), playing a key role in marketing the series and selling it to broadcasting TV channels nationally and internationally. ​ Up for a new challenge, Shiraz ventured into politics and served as head of communications at a political party, successfully escorting it to the coalition at the end of an intense and controversial political campaign.

WHO'S WITH PROMISE Editor In Chief Estee Shiraz - Editor Our Team CEO & Editor-In-Chief Estee Shiraz Writers and Editorial Contributors Robin Samelson Uri Geller Estee (Etty) Annerl-Shiraz Dr. Toby G. Mayer Dr. Ellen Kreidman Dr. David M. Frisch Dr. Carolina Ackerman Emily Foley Annabel Burton John C. Hamlin, Esq. Glenn Gold, Esq. Eilon Ben Yosef Cindy Shuster Ronni Litz Julien Jeanine Esquenazi Moti Shapira Rabbi Daniel Asor Chef Thierry Bontoux Chef Sherry Sultan Madeline Gerwick-Brodeur Ron Podchlebnik Joe Levy Shmulik Shmuel Esther Steinberg Art Graphic/Web - Brad Wilson Publisher Promise Publishing Inc. 2500 East Hallandale Beach Blvd. Suite 606, Hallandale, FL 33009 Tel: 305-979-6456

Media Kit Editor In Chief Estee Shiraz - Editor Our Team Promise is an exclusive lifestyle magazine, aimed at the Jewish American population, founded and managed by communications expert and entrepreneur Estee shiraz. It includes interesting articles, on a wide variety of lifestyle topics, and with a Jewish emphasis. Promise Publishing, Inc. publishes six issues of Promise Lifestyle Magazine annually. The magazine is highly-appreciated for its upscale format, enriching editorial material and well-known writers. Our typical readers are Jewish-Americans, men and women. Ages: 27-60. S.E.S.: Average+. Occupation: Business, management and executive career levels. Education: College/University. Cultural: Readers identify with the Jewish heritage and read American lifestyle magazines. Characteristics: Promise contains approximately 150 glossy, full-color pages. It is Cosmopolitan, non-local and does not represent any city or state in particular. Our goal is to be able to distribute the magazine in any relevant Jewish-oriented location in the United States. Circulation: Promise magazine is published six times a year, with 35,000 copies printed and a pass-along rate of x6, reaching nearly 210,000 readers per issue. Each issue of the magazine is also seen online in its website: www.promise-magazine.com . Contents: Each Promise issue includes sections and articles spread over approximately 120 ‘non-commercial’ pages. Articles: American Dream - the success story of a person or family Behind the Suits - an interview with a high profile persona Stardust - an American Jewish celebrity/actor/singer Live in a Dream - model houses and apartments Interior Design - design trends and tendencies Paradise Breeze - selected travel destinations and exotic locations Fashion - fashion trends and tips New Look - plastic surgeries and skin treatments Adrenaline - sports and entertainment Domestica - hosting and table design for special occasions Consumer Report - luxury products research Professional columns and sections: Ask Dr. Ellen - relationship advice and consultation Business and Law - legal affairs and business counseling Personality from A to Z - handwriting analyses Health time – nutrition, naturopathy and medical issues Spiritual Journey – Judaism, Kabbalah and mysticism Successful - career profiles Hair & Beauty - Tips & Tricks - How to take care of your hair and body Hollywood News – Gossip and news from Hollywood Unbelievably Real – a real story from a Private Investigator Delicatesse – chef’s recommended recipe Wild Life – restaurants & night clubs in Miami, LA and NY Distribution: Promise Lifestyle Magazine targets the Miami, Los Angeles, New York and Atlanta high-income demographics and is distributed through a variety of channels. It is delivered to the most exclusive neighborhoods and residences in these cities. It is also directly mailed to all Jewish organizations and firms in the above cities and to our exclusive list of subscribers. It can be found in bookstores and newsstands, banks, airports, retail establishments such as upscale car dealerships, boutiques, restaurants, hotels and professional offices and waiting rooms. It can also be found in Jewish-oriented locations such as Kosher products stores, Jewish federations, schools, etc. Although the magazine is currently distributed in Miami, New York and Los Angeles and Atlanta, our goal is to gradually increase distribution of the publication in additional cities in America. Advertisers: Our advertisers include real estate projects, luxury cars, private jets, yachts, fine art, furniture, jewelry, fashion products, beauty and styling services, airline and aviation companies, banks, hotels, mortgage companies and bank, and more.

EDITOR-IN-CHIEF Estee Shiraz - Editor Our Team Up for a new challenge, Shiraz ventured into politics and served as head of communications at a political party, s uccessfully escorting it to the coalition at the end of an intense and controversial political campaign. In November 2002, Shiraz was democratically elected by the party's members as the head of the party, and led 'Gesher' in the elections for the 16th Israeli Parliament, the "Knesset." ​ Estee Shiraz founded Promise magazine in 2003, with the desire to offer a unique concept of an upscale lifestyle publication, featuring a rich and intellectual, yet light, reading material, appealing especially, but not only, to the Jewish American population. She managed to recruit top-notch writers, highly-acclaimed professionals and top leaders in their fields as contributors, to include plastic surgeons, legal, health, relationship, business, fashion, finance and nutrition experts, amongst many others. All have been working together to keep Promise intriguing and up to date in relating to topics that are relevant to everyone's lives. This team of experts across the globe has worked meticulously to bring the very best to Promise readers, while Estee serves as the magazine's editor from inception and throughout the years. Estee Shiraz brings over 15 years of experience in writing and editing hundreds of articles and press releases, p resenting different establishments to the media, overseeing the production of catalogs, magazines, marketing communications and strategic materials, and managing numerous campaigns and special productions in show business, politics, luxury lifestyle, hospitality and other arenas. Annerl-Shiraz has been consistently recognized as top performer with a track record of unusual achievements and an ability to initiate and produce innovative and award-winning strategic communications. American Graphic Design Award, Benjamin Franklin Award and Florida Print Award, are just a few of the awards she has received throughout her career. Estee Shiraz, who was also named 'Woman of Excellence' by the National Association of Professional & Executive Women, resides with her family in Miami, Florida, since 2003. Promise Lifestyle Magazine's CEO and Editor-In-Chief, Estee Shiraz (אסתי שירז), is a communication affairs expert, who holds a Master's Degree in Political Science, Journalism and Public Communication from Bar-Ilan University, Israel. ​ Shiraz started her communication career as a spokesperson and director of marketing & PR at the prestigious Opera Tower residential hotel and shopping mall in Tel Aviv, Israel, where she managed to increase total revenue by over 18% within her first year in the role, due to developing and executing a unique PR and marketing campaign, and successfully presenting both the facility and the company to the media and public. Her next role was VP of marketing, PR and sponsorship at a startup television production, which she rapidly managed to build as an icon and a constant rating leader during the production's four shooting seasons (four years), playing a key role in marketing the series and selling it to broadcasting TV channels nationally and internationally.